Skip to content

Ahluwalia, a label that combines elements from the designer's dual Indian-Nigerian heritage and London roots, is known for their pioneering approach to using sustainable materials and surplus clothing otherwise headed to landfill.

Inspired by art, music and literature, Ahluwalia's collections always push the boundaries of what's possible in fashion and the collaboration collection with Smiley Originals, produced with the support of the new Future Creators Fund, is heavily based around music culture.

Ahluwalia's collections are available in some of the world's most renowned fashion stores, including Matches Fashion, Browns, Selfridges, Bergdorf Goodman, Ssense and Nordstrom.

Check out her brand online now at